Welcome to Our New Website
Welcome to the GSB Marketing Club’s new website! We are excited to be able to share with you here everything we have going on in the 2010-2011 academic year and beyond. From career info, to panels,...
View ArticleJust Do It: Nike VP Chats with Students about Company Growth
The GSB Marketing Club, Sports Management Club, and Consulting Club hosted Nike representatives in October. Founded by GSB alum Phil Knight, Nike has grown to one of the world’s best known brands. Andy...
View ArticleLearning to Sketch with IDEO
Design thinking powerhouse IDEO visited campus in late October. The GSB Product Design & Manufacturing Club hosted a sketching workshop for GSB students with IDEO Senior Product Designer Peter...
View ArticleKicking Off the Marketing Leadership Dinner Series
Thursday Oct. 28, the GSB Marketing Club kicked off its new Marketing Leadership Dinner Series. Katie Storey (GSB ’11) of The Clorox Company, Daniel Wiser (GSB ’07) of Attune Foods, and Patrick Finn...
View ArticleProf. Baba Shiv Teaches “Marketing 101″ for Interviews
Unlike other business schools, the GSB puts the core marketing MBA1 class in the winter quarter. What does this mean for marketing interviews? That GSB students are usually the only b-school...
View ArticleGSBers Pack in for Info on Stanford’s d.School
When people speculate why Stanford has such an eye for innovation some point to Silicon Valley and some point to the prestigious design program, the d.School. The interdisciplinary program brings grad...
View ArticleMarketing Resume Tips & Resources
Recruiting is now in full swing for both MBA1s and MBA2s. In addition to the GSB Marketing Manual emailed to members, below are GSB resources available to help you write effective resumes & cover...
View ArticleProf. Aaker’s Happiness Research Profiled in Fast Company
Fast Company profiles GSB Marketing Professor Jennifer Aaker and her research on happiness. Prof. Aaker is teaching students and companies (such as AOL, Adobe, Facebook) how to sell and spread...
View ArticleMarketing Club Treats Tech Marketing Alums to Dinner
Two GSB alums joined 12 MBAs for dinner to discuss tech marketing career paths, explore what the jobs look like day-to-day, and share the best classes to take at the GSB to prepare for a career in tech...
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